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Tool kits
We believe that while it is inappropriate to reduce every task to a tool or, even worse, to force every activity into a standard tool, it is nonetheless helpful to use strategic tools to explore opportunities & solutions.
If you join our free Mud Valley™ business strategy & brand marketing community, you not only get full access to our extensive knowledge base, but also you are sent a free beta-test tool every month.
To discuss our tools in more detail, & the services we offer around them, please call us on +44 208 123 1438, or e-mail us at timroux@valleystrategies.com.
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Analyse Underlying Strategy
- Business Model Analyzer - Excel
- Quick or long-Term Plan - Excel
- Business Resource Optimisation - Excel
Click here to buy and/or for more details.
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Opportunity Analysis
- Scenario Development - Excel
- Market Segmentation - Excel
- Distribution Mapping - Excel
Click here to buy and/or for more details.
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Bullet-Proofing Strategy
- Six Sigma Strategy Cause & Effect Matrix - Excel
- Six Sigma Strategy Failure Modes & Effects Analysis - Excel
Click here to buy and/or for more details.
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New Product/Service Development
- NPD Force-Fit - Excel
- NPD Ridiculous! - Excel
- NPD Assumptions - Excel
- NPD Old Product Development - Excel
- NPD Attraction - Excel
Click here to buy and/or for more details.
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Tracking Plans
- Route Planner Plan Review Format - Excel
- Brand Scorecard - Excel
- Financial Detector - Excel
- Market Size and Share Analyzer - Excel
- Brand Force Equity Analyzer - Excel
Click here to buy and/or for more details.
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Brand Proposition Definition
- Brand Definition Workshop - Excel & PPT
- Brand Proposition Optimizer - Excel
- Attacking the market leader - Excel
- Outright Brand Ownership - Excel
- Star Signs Definition Enrichment - Excel
Click here to buy and/or for more details.
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Customer Understanding
- Understanding Customers - Laddering - Excel
- Understanding Customers - Role Play - Excel
- Weighted Customer Satisfaction - Excel
- Customer Loyalty Issue Prioritizer - Excel
- Value-For-Money Analyzer - Excel
Click here to buy and/or for more details.
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Communications Analysis
- Marketing Communications Comparison - Excel
- Messaging - Excel
- Communications Campaign Prioritizer - Excel
- Expert Panel Communications Assessment - Excel
- Communications ROI - Excel
Click here to buy and/or for more details.
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Competency
- Brand Marketer Assessment - Excel
- Brand Process Strength/Weakness Analyzer - Excel
- Employee Satisfaction - Excel
Click here to buy and/or for more details.
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Miscellaneous
- Sample Size and Significance Testing - Excel
- Personal Planning - Excel
Click here to buy and/or for more details.
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